Los Angeles, CA – October 21, 2014 - Bouju, a leading-edge provider of brand protection technology, announces that Mr. David Batista has joined the Company as President and Chief Operating Officer. Batista is a technology veteran with nearly three decades of experience expanding market share for enterprise security and software organizations.
David Razavi, CEO of Bouju says, “David has worked at many of the leading business software organizations, consistently guiding them to meet and surpass their goals. His expertise will be invaluable as we expand Bouju’s market presence and present our distinct brand protection capabilities to companies around the globe.”
Prior to joining Bouju’s executive team, Batista was Senior Vice President of Sales and Services for MarkMonitor®. Batista has also held a number of other leadership positions at technology giants IBM, Lexis-Nexis Inc., Gateway, and Novell. Batista says, “Bouju’s brand protection technology is unlike anything else being offered today. Bouju technology is capable of providing new and unique insight to anyone trying to combat online brand abuse. I look forward to working with the executive team to maximize deliver this high performance software to the companies that need it most.”
Bouju‘s cloud-based analytic software enables businesses to be more proactive about brand protection on a global scale. The software uses machine learning and proprietary algorithms to identify traffic and revenue loss associated with rogue domains and unauthorized marketplace listings throughout the world.
Batista will attend the International Anti-Counterfeiting Coalition meeting October 22-24, 2014 in Orlando along with Bouju CEO David Razavi. To arrange a meeting or schedule a demonstration, please contact the company.